Family-Owned · Sunset Beach

Our Story

A coastal landmark for 50+ years, family-owned since 1997, and still run like a neighborhood spot.

J. King Neptunes on Pacific Coast Highway in Sunset Beach
On Pacific Coast Highway, Sunset Beach, since the day we opened.

J. King Neptunes has anchored the Sunset Beach waterfront for over half a century, a family-owned spot since 1997 that’s equal parts lively dive-bar energy, cozy dining booths, and a true sense of community.

It’s an all-American menu built on fresh seafood and hearty portions at honest prices. Entrées come the way they should: with soup or salad, fresh bread, a choice of potato or rice, and steamed vegetables. Regulars come back for the legendary fresh Alaskan king crab legs, the award-winning New England clam chowder, slow-cooked ribs, juicy steaks, and what might be the best beach burgers in town.

Behind the bar, award-winning bartenders pour original cocktails alongside a deep list of beer, wine, and spirits. There’s live music several nights a week and the game on every screen. No reservations, no fuss. Walk in, grab a booth, and stay a while.

50+ Years on the Sand
Family Owned & Run
Live Music & Sports
Award Winning Bar

 

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